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EA blames loot box controversy for Battlefront 2 missing its sales goal

Star Wars Battlefront 2 was certainly one of last year's most controversial game. Not because of its depiction of empire on rebel violence, but rather due to its stance on microtransactions and its complete overhaul to character progression that made the gameplay loop incredibly frustrating rather than fun. Now, players had to depend on opening loot boxes that would contain random upgrades, that for the most part ended up being for a class they don't play or for a character they don't own. The bigger issue was that before EA turned off microtransactions, players could essentially spend their real money in order to buy more loot boxes to get character upgrades faster, a perfect example of a pay to win model. After fan backlash, EA disabled loot boxes, and now it looks like the company is blaming the controversy for lower than expected sales

Posted: 31st Jan 2018
, ea, eletronic arts, battlefront 2, star wars, loot box, microtransactions, pay to win



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